Does anyone actually need a website anymore? Should we be adding websites and website designers to the endangered species list? That is a question that has been recently asked by Michael Duff in the Lubbock Avalanche-Journal. It is an interesting…
The web is no longer the future, it is the expected business norm. Your website is a commodity, a cost of doing business. In the same way as electricity and a telephone service is simply something your business needs and…
In my previous article ‘Social Media Marketing, planning your way to success’, I touched on social media marketing methods that you could implement on a free basis and how enlisting a little help from a few professionals may improve you…
Other blogs might give you a list of five important search engine optimisation factors or seven SEO mistakes. Some may even have ten things to remember when selecting your top search keywords. Well, I’m going to boil it down into…
I’ve posted before about my love of cricket and the fun it brings beyond the simple enjoyment of the game. The humour really is tea and scone English. One of the commentators is Geoffry Boycott who (for those unfamiliar with…
Writing a great survey is pivotal to getting useful and meaningful results that you can use to gain a greater understanding of your market – which is in the end why we are putting a survey in the field in…
According to a recent study from Regus Global, small businesses are having greater success with social media marketing than larger companies. According to the study 44% of SMEs have acquired new customers by successfully utilising social media over only 28%…
43% of business owners are ‘highly dependent’ on their web designer to make changes to their website for them, according to a recent survey from Fasthosts. On top of this 56% said that they were ‘incapable of making changes to…
Just recently I have had a couple of questions regarding website stats. Using the same principle as always, for every user question asked there must be 5 users with the same question that haven’t asked it yet so thought it…
While some of you will have been marketing your business way longer than the ‘Social Media’ age, elements such as twitter, blogging, forums and general social networking should be in it from the start and part of your business plan…